5 April 2023
GIMS, Greater Noida
Marketing is neither good nor evil- Paula Scher.
There has been a decades old debate around the topic ‘Marketing is good evil´ and it continues to happen even today.
GIMS, Greater Noida is organizing a Personality Enhancement Program (PEP) on "Marketing Gimmicks: Myths & Realities" on Wednesday, 05th April 2023 for its PGDM Batch 2023-25.
The resource person for the PEP is Prof. Mudit Tomar. He will throw light on the myths and realities of marketing and will help students learn the nuisances of marketing. It’ll not only enable the students to look at marketing strategies from a different perspective but will also enable them to take wise consumer decisions in real life also.
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